Crash Guide Partner Network
Meet motorists when your service is actually relevant.
Advertise inside the accident journey, not beside it. Crash Guide is building the independent digital destination Australians use after a motor accident — and partners appear at the moment their service is the thing the driver actually needs.
Launching nationally. Crash Guide is building its audience now — founding partners join before the traffic, at launch pricing.
Coverage
Example8
States and territories, each with its own scheme content
Verticals
Example12
Distinct partner categories across the accident lifecycle
Attribution
ExamplePer campaign
Impressions, profile views, clicks and contact requests
Consent
ExamplePer service
No enquiry reaches a partner without a recorded consent
The accident journey
One accident creates several genuine needs
They arrive in a predictable order, and each one has a different provider behind it.
At the scene
The vehicle is undriveable and the driver is still standing beside it.
Towing, roadside
Working out fault
Another party may be responsible, and the driver needs to keep moving.
Replacement vehicles, lawyers
Repairs and claims
Where the vehicle goes is decided, usually once, and quickly.
Smash repair, insurance
Write-off and replacement
A settled claim becomes a vehicle purchase, a new policy and treatment.
Dealers, finance, brokers, health
Partner categories
Find your category
Each category has its own audience, its own inventory and its own commercial shape.
Lawyers
Reach injured Australians while they are still working out what to do
View the opportunityAccident replacement vehicles
Not-at-fault motorists, at the moment their car goes off the road
View the opportunitySmash repairers
Reach drivers before their vehicle is booked in somewhere else
View the opportunityTowing
Be the operator they already know the name of
View the opportunityFinance partners
Finance demand created by a write-off, not by a lead form
View the opportunityInsurance brokers
Meet customers when they are choosing their next vehicle and cover
View the opportunityPhysiotherapy
Reach people reporting symptoms in the first week
View the opportunityRehabilitation
Where an accident has affected someone’s ability to work
View the opportunityPsychology
The part of an accident people under-report
View the opportunityVehicle dealers
A written-off car is a purchase decision with a deadline
View the opportunitySalvage & wreckers
Damaged vehicles, identified at the point of write-off
View the opportunityFleet & commercial
When the vehicle off the road is someone’s livelihood
View the opportunitySuperannuation & TPD
The one entitlement that does not ask whose fault it was
View the opportunityVehicle valuers
The offer arrives, and most people simply accept it
View the opportunityChild restraints
A restraint can be finished and still look perfect
View the opportunityOccupational therapy
When the problem is not the injury but what it stops them doing
View the opportunityExercise physiology
The people whose recovery has stalled
View the opportunityPain management
When the pain outlasts the injury
View the opportunityHome & attendant care
Help at home is usually funded and rarely claimed
View the opportunityVehicle storage
The bill that grows while nobody is looking at it
View the opportunityVehicle transport
The long move a tow truck is the wrong answer for
View the opportunityRoadside assistance
Not every incident needs a tow truck
View the opportunityTraffic and criminal lawyers
The people who search at 2am and have told nobody yet
View the opportunityWindscreen and glass
The highest-volume category on Crash Guide
View the opportunityImmigration lawyers
The consequence nobody warns them about
View the opportunityDental
Facial impact breaks teeth, and the scheme pays for it
View the opportunityAudiology
Airbags are loud enough to cause permanent damage
View the opportunityEmployment lawyers
Losing a licence loses a lot of people their job
View the opportunityCaravan and trailer repair
The repairs nobody else will take
View the opportunityMobility equipment
Sent home from hospital with a list and nowhere to get it
View the opportunityChildcare
A parent who cannot lift a toddler has a problem no scheme letter mentions
View the opportunityInterpreting
The person most likely to lose an entitlement is the one who cannot read the letter
View the opportunityPre-purchase inspection
Replacing a written-off car in a fortnight, with a payout that does not stretch
View the opportunityFinance shortfall
No car, and still a loan
View the opportunityFinancial hardship advice
The category where the free option comes first
View the opportunityTyres and wheels
The damage that happens before anybody calls it an accident
View the opportunityIndependent repair inspection
Is this repair actually safe?
View the opportunityFuneral services
The category we decided not to sell hard
View the opportunityProbate and dependency claims
A claim the family is usually never told about
View the opportunityDriver training
Ordered by a court, discounted by an insurer, known by almost nobody
View the opportunityFounding Partner Programme
Become a Founding Partner
Crash Guide is being launched nationally. Founding partners come in before the audience is built, and that is reflected in what they pay and the position they hold.
- Preferential launch pricing
- Early category positioning in your vertical
- Geographic inventory reserved to your territory
- Campaign reporting from day one
- Founding partner status
- Rate protection, subject to agreement
Being straight about stage
Crash Guide is pre-launch. We are not going to quote you traffic we do not have, show you invented statistics, or claim a partner network that does not yet exist.
What we will show you is the product, the content, the coverage model and the measurement — and a launch price that reflects the risk you are taking by coming in early.
Every figure on this site is labelled as illustrative where it is illustrative.