Reach people reporting symptoms in the first week
Neck, back and shoulder symptoms after a crash typically appear a day or two later. Crash Guide is often the first place those people describe them.
- States & territories
- 8
- Campaign reporting
- Monthly
- Recorded consent
- Per service
- Minutes
- Hours
- Days
- Weeks (this category)
Who you reach
The audience for this category
- Consumers reporting neck, back, shoulder or soft tissue symptoms
- Consumers who have seen a GP and been referred for physiotherapy
- Readers of our injury guides, by state
Where you appear
Your inventory
- Matched routing on consented physiotherapy opportunities
- Placement on the injury guide and relevant state hubs
- Postcode targeted directory presence
01
What you get back
- Impressions across the placements you hold
- Profile views and clicks through to your site
- Contact requests attributed to your campaign
- Monthly campaign reporting
02
How advertising works
Crash Guide sells advertising and audience access. Placements are priced by category, geography and share of voice, and campaigns are reported monthly.
Where a consumer asks to be connected with a provider, that request is routed under rules an administrator configures — coverage, capacity, weighting and response time — never by who paid most that week.
03
Geographic targeting
Coverage is set per partner: national, by state, by postcode, or by postcode range. A local operator is preferred over a national one for the same territory, so buying nationally does not crowd out local partners.
Commercial arrangement
Monthly advertising by territory, with negotiated arrangements available for practices covering multiple locations.
How this category works
Somebody who needs treatment is shown who advertises in their area and contacts the practice themselves. Crash Guide assesses nobody clinically, and advertising in this category must not suggest otherwise.
Being straight about stage
Founding partners in physiotherapy get preferential launch pricing, early category positioning and rate protection, subject to agreement. What we show you is the product itself, the coverage model, and exactly how a campaign is measured.
Come in before the audience is built.
Founding partners join at launch pricing, hold their category position and get reporting from day one.