Crash Guide

Crash Guide Partner Network

The offer arrives, and most people simply accept it

A written-off vehicle produces one number from the insurer and a short window to argue with it. Most motorists do not know an independent valuation is a thing they can obtain, and by the time anyone tells them they have already signed.

Who you reach

The audience for this category

  • Drivers whose vehicle has been assessed as a total loss
  • Motorists who believe the settlement offered is below market
  • Owners of modified, prestige, classic or low-kilometre vehicles that generic guides value badly
  • People with finance owing on a vehicle settled below the payout figure

Where you appear

Your inventory

  • Placement on the write-off and total loss pathway, by postcode
  • Placement on the disputing-a-valuation guide
  • State and territory directory presence

What you get back

  • Impressions across the placements you hold
  • Profile views and clicks through to your site
  • Contact requests attributed to your campaign
  • Monthly campaign reporting

How advertising works

Crash Guide sells advertising and audience access. Placements are priced by category, geography and share of voice, and campaigns are reported monthly.

Where a consumer asks to be connected with a provider, that request is routed under rules an administrator configures — coverage, capacity, weighting and response time — never by who paid most that week.

Geographic targeting

Coverage is set per partner: national, by state, by postcode, or by postcode range. A local operator is preferred over a national one for the same territory, so buying nationally does not crowd out local partners.

Commercial arrangement

Monthly advertising for a territory, at a fixed fee. Nothing is charged per valuation, per dispute or on the difference recovered.

Founding Partner Programme

Come in before the audience is built

Crash Guide is pre-launch. Founding partners in vehicle valuers get preferential launch pricing, early category positioning and rate protection, subject to agreement.

We will not quote you traffic that does not exist yet. What we will show you is the product, the coverage model and how a campaign is measured.

Register your valuation practice

Tell us about your business and where you operate. We'll come back with coverage and pricing for your category.

Optional.

Roughly how many jobs or matters you handle now. Optional.

Where do you operate?

Select every state you can service.

Optional. Useful if your coverage is tighter than a whole state.

Indicative only — it does not commit you to anything.

About your vehicle valuers operation

We'll only use these details to talk to you about partnering with Crash Guide.