Crash Guide

Crash Guide Partner Network

A parent who cannot lift a toddler has a problem no scheme letter mentions

Somebody with a shoulder injury cannot lift a two-year-old, and somebody who cannot drive cannot do the school run. Several schemes fund care in exactly these circumstances and it is one of the least claimed entitlements in the whole system.

Who you reach

The audience for this category

  • Injured parents who cannot drive, lift or carry
  • Single parents with no family nearby and no fallback
  • Households where the injured parent was the one doing the school run
  • Families already in a claim who have never been told care is fundable

Where you appear

Your inventory

  • Placement on the entitlements content for each state
  • Advertising alongside the domestic assistance explanation
  • Postcode-level directory presence
  • Placement on the recovery and daily-life pathway

What you get back

  • Impressions across the placements you hold
  • Profile views and clicks through to your site
  • Contact requests attributed to your campaign
  • Monthly campaign reporting

How advertising works

Crash Guide sells advertising and audience access. Placements are priced by category, geography and share of voice, and campaigns are reported monthly.

Where a consumer asks to be connected with a provider, that request is routed under rules an administrator configures — coverage, capacity, weighting and response time — never by who paid most that week.

Geographic targeting

Coverage is set per partner: national, by state, by postcode, or by postcode range. A local operator is preferred over a national one for the same territory, so buying nationally does not crowd out local partners.

Commercial arrangement

A fixed monthly fee for a postcode territory, unchanged by how many families come through it.

Compliance and how we handle this category

Childcare services are separately regulated and approval requirements differ by state. Approval is checked before a listing goes live.

Founding Partner Programme

Come in before the audience is built

Crash Guide is pre-launch. Founding partners in childcare get preferential launch pricing, early category positioning and rate protection, subject to agreement.

We will not quote you traffic that does not exist yet. What we will show you is the product, the coverage model and how a campaign is measured.

Register your service

Tell us about your business and where you operate. We'll come back with coverage and pricing for your category.

Optional.

Roughly how many jobs or matters you handle now. Optional.

Where do you operate?

Select every state you can service.

Optional. Useful if your coverage is tighter than a whole state.

Indicative only — it does not commit you to anything.

We'll only use these details to talk to you about partnering with Crash Guide.