The part of an accident people under-report
Anxiety about driving, disrupted sleep and intrusive memories are common after a crash and are routinely left out of a claim because people assume only physical injury counts. Crash Guide asks about them explicitly.
- States & territories
- 8
- Campaign reporting
- Monthly
- Recorded consent
- Per service
- Minutes
- Hours
- Days
- Weeks (this category)
Who you reach
The audience for this category
- Consumers reporting psychological distress following an accident
- Consumers avoiding driving since the accident
- Consumers involved in a serious or fatal accident
- Readers of our injury content
Where you appear
Your inventory
- Matched routing on consented psychology opportunities
- Placement on the injury guide
- Sponsored education on psychological effects after a crash
01
What you get back
- Impressions across the placements you hold
- Profile views and clicks through to your site
- Contact requests attributed to your campaign
- Monthly campaign reporting
02
How advertising works
Crash Guide sells advertising and audience access. Placements are priced by category, geography and share of voice, and campaigns are reported monthly.
Where a consumer asks to be connected with a provider, that request is routed under rules an administrator configures — coverage, capacity, weighting and response time — never by who paid most that week.
03
Geographic targeting
Coverage is set per partner: national, by state, by postcode, or by postcode range. A local operator is preferred over a national one for the same territory, so buying nationally does not crowd out local partners.
Commercial arrangement
Monthly advertising by territory or nationally.
How this category works
Somebody looking for support is shown who advertises in their area and contacts the practice themselves. Crash Guide assesses nobody clinically, and copy in this category is written with particular care about tone and expectation.
Being straight about stage
Founding partners in psychology get preferential launch pricing, early category positioning and rate protection, subject to agreement. What we show you is the product itself, the coverage model, and exactly how a campaign is measured.
Come in before the audience is built.
Founding partners join at launch pricing, hold their category position and get reporting from day one.